As an artist, you are driven to create music and content. Setting up an online shop for your music on your website is a fantastic way to connect with your fans and make money.
It’s easier to say than do, especially if you haven’t done it before. It would be best if you changed your mindset from musician to business owner.
Set up a music shop on your website to make money with your music. Let’s see how you can get started by selecting merchandise and creating your store for the best results.
Create your merch store page.
You’ve probably already created a website to showcase your music. You’ll also want to create an online store where you can sell your music and merch.
We suggest creating a store that is geared towards physical products, such as CDs, vinyl, and band merchandise. You can include your digital downloads here, but a music page dedicated to fans would be a better approach.
After you have created a page for your product, consider the page layout and design. Will your store have a lot of colorful items? Grid store layouts and a simple background will make it easier to show off these items. You might want to add clear sections if you’re planning to sell different types of merchandise or products related to other releases.
Decide on the band merchandise you will sell
It is important to carefully consider what band merchandise you want to sell on your online store page. Merch is the main source of income for many Bandzoogle users. This is a great place to start. You can ask your fans to tell you what they would buy and then create some products based on their feedback.
It’s also a good idea to align your promotional efforts with the music and merchandise store. Create a few products to accompany your album or single. You can use this to give your fans something tangible to hold onto while promoting your music.
As a musician, selling merchandise on your band’s website can be a great way for you to make money. Every sale is credited to your account. Your website lets you sell whatever you like to deepen your connection with your fans. You can add handwritten lyrics, virtual music lessons, one-time special concerts, or transcriptions of your song. There are no limitations to your creativity.
Create a professional site in just a few simple clicks, where you can sell music or band merchandise commission-free. Join Bandzoogle today.
Print-on-demand merchandise is a great option.
If you’re a new musician or have a successful career, print-on-demand merchandise is an excellent option.
Print-on-demand merchandise allows you to create a variety of options without having to invest in merchandise or store it. You can make T-shirts, leggings, or hoodies and see what sells. Print-on-demand can be a great option for musicians who are preparing to release a new album and want to provide merchandising that will appeal.
Set up a section on your store for merch. Create your merch items in your Printful account. Then, synchronize the two, and you can start selling. Printful’s print-on-demand service integrates seamlessly with your existing store so that you can sell your vinyl release, stickers, mugs, and more.
Page layout for the band merch store
Print-on-demand products can quickly pile up on your store’s page due to the wide variety of colors and items they offer. Set up an easy-to-navigate layout to ensure that your fans can easily access your music and merchandise.
Decide how you will organize your products once you have decided what you are going to sell. You can group all digital music, all physical items (CDs and Vinyl) together, or all merchandise items together.
You could also group releases if there are multiple versions available. You could display a CD first, followed by a signed version, then digital downloads, bonus files, and so on. Here, you could group similar merchandise (T-shirt and album cover).
You can create sections for your store page if it isn’t designed around albums. If you plan to sell digital files through your store, you can group them by type (sheets, music, samplers, etc.). Or release date. You could have a section created for each artist in your roster if you are a record label.
After you have sketched what you will sell and how the items fit together, decide how you want to layout the page. A grid-style layout is ideal for a wide range of products. If you are focusing on merchandise variations, then a design with many images per product may be better. This will encourage your fans to purchase an item as they can see what they’re buying.
You can have multiple Store features per page if you include several groups of items. Each Store feature will have its name. These Store features can be divided into sections. You can style each section to make it stand out.
You can also add subpages to the main menu of your store and have them jump to a particular section for merchandise when clicked.
Create your store page design.
After you have decided on your layout and products, designing a store will be easy. You can use the same branding and aesthetics you used to promote your music on a large musician’s website. This will give your website a more cohesive look.
Choose a black-and-white template to make your products pop. A plain background is best if you are adding many colored album covers. Use a background color or image that is inspired by the artwork of a single release if you’re focusing on it.
To create a modern, muted look, you can add a background and then fade it a little to make your products appear over the top.
Use a pre-defined palette of colors if you want to style your Store sections similarly. This will help them flow well on the page.
You’ll want to make sure your store page doesn’t look cluttered, no matter what design you select. To sell music online, a store page must be well-organized and clear. It may be necessary to swap out items frequently, try a white background, or rearrange products in order to keep your page from being too cluttered.